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Legal Information

This page brings together, in one place, the legal information that applies to this website and to the way we operate it. It is written for visitors, readers, production professionals and anybody who contacts us. It explains who operates the site, how the business is registered, what you may and may not do with our material, how we handle liabilities, and which laws and courts apply. Please read it alongside the separate policies named in the relevant sections below.

Last updated: 3 November 2026. This is the version of the notice that currently applies. If we change the way the site or the business works, we will replace this page and change the date shown here. The date is the only reliable indicator of which version is in force.

1. Who operates this website

This website is published under the name storynix. It is a professional hub for live television production. Its subject matter covers studio equipment integration, dynamic camera technique, acoustic optimisation, lighting setups, and dependable production processes for news programmes, interviews and live shows. The site is aimed at people who plan, build, crew or commission live production work.

The site and its editorial content are operated by Shoot Blue Limited, referred to in this notice as "we", "us" and "our". The business activity of Shoot Blue Limited is the rental of camera and lighting equipment for film, television and media production. Where this notice refers to "the operator", it means Shoot Blue Limited. Where it refers to "the site" or "the website", it means the pages published under the name storynix.

The site is an information and contact resource. It is not a shop front in the sense that it concludes contracts automatically, and nothing on it should be read as a binding offer to rent equipment, supply crew or provide services. Any production engagement, hire or supply arrangement is governed by a separate written contract, quotation or hire agreement between the parties concerned.

2. Legal form, registration details and tax identifiers

Companies and limited liability partnerships trading in the United Kingdom must disclose certain identifying details on their websites. The following information is provided so that visitors can identify the legal person behind this site with certainty.

  • Legal name: Shoot Blue Limited
  • Legal form: private company limited by shares
  • Place of registration: registered in England and Wales
  • Company Registration Number: 13033970
  • VAT Number: 494089156
  • Registered office: 4 Millbank, Westminster, London SW1P 3JA, United Kingdom
  • Company Director: Jon Howarth
  • Principal business activity: rental of camera and lighting equipment for film, television and media production

The Company Registration Number and the place of registration are the most dependable way to check our status and filing history with the registrar of companies. The VAT Number identifies the business for value added tax purposes in the United Kingdom; it is quoted on invoices where VAT is chargeable, and it can be checked using the tax authority's public validation service.

2.1 Responsible persons and representatives

The director named above is the person responsible for the general management of the company and for the content published on this site. Day-to-day editorial, technical and commercial questions about the site are dealt with by the same management team. If a formal notice, a legal communication or a complaint about content needs to be directed to a named person, addressing it to the director at the registered office, or sending it to info@iqstudios.co.uk, will ensure that it reaches the right place.

2.2 Licences, permissions and regulated activity

Much of the activity described on this site — advice on studio integration, camera technique, acoustics and lighting, and the supply of production equipment — is not a licensed activity in the United Kingdom. Regulation does, however, apply to certain specific things. Broadcasting services that require a licence are regulated under the communications framework. Radio transmitting equipment and some wireless devices are subject to licensing and use restrictions. Aircraft, including drones used for filming, are subject to aviation rules and, in many cases, to registration and remote pilot requirements. Health and safety law applies to every production, and electrical safety law applies to equipment that is supplied or installed.

Where any permission, licence, registration or certification is needed for a particular engagement, the responsibility for holding it rests with the party that carries out the regulated activity. Nothing on this website grants you a licence, permission or exemption of any kind, and nothing on it should be relied on as legal, regulatory, insurance, aviation or health and safety advice for a specific job.

3. Registered office and how to reach us

Our registered office is 4 Millbank, Westminster, London SW1P 3JA, United Kingdom. The registered office is the address at which formal documents may be served on the company, and it is the address recorded on the public register. It is not necessarily the place where equipment is held, where a shoot takes place or where a visitor should arrive without an appointment.

The most reliable way to reach us is by email at info@iqstudios.co.uk. Correspondence about hire, availability, technical specifications or production planning should be sent to that address so that it can be logged and routed properly. If you would prefer to speak to somebody, you can call 020 7799 3655 during normal business hours.

General enquiries, requests relating to this legal page, and questions about the policies listed further down are all handled through the same route. If your message concerns a specific production, please include enough detail — dates, locations, equipment or crew involved, and a short description of the issue — to allow a useful reply. We aim to acknowledge correspondence promptly and to give a substantive answer once the relevant information has been checked.

Details of the site's identity and contact points are also shown in the site footer, where they appear as {site.footer_text}.

4. Purpose, scope and intended audience of this website

The purpose of this site is to explain and demystify live television production. It gathers practical material about studio equipment integration, camera movement and framing, acoustic treatment, lighting design, and the working processes that make news bulletins, interviews and live shows reliable under time pressure. The material is written for a professional and semi-professional audience: producers, directors, technical managers, camera operators, sound engineers, lighting technicians, facilities staff and students of production who already understand basic terminology.

The site is intended for users in the United Kingdom and in other countries where English is used as a working language in production environments. We do not direct the site specifically at children, and it is not designed to collect information from children. Content is provided in English only.

4.1 What the site is not

The site is not a substitute for professional advice on a specific production, and it is not a technical manual for any particular piece of equipment. Equipment behaviour depends on the exact model, firmware, configuration, cabling, power supply and environment involved. Descriptions on this site are necessarily generic. Before applying anything you read here to a live broadcast, a rigging operation, an electrical installation or an acoustic build, verify it against the manufacturer's documentation and have it checked by a competent person on site.

5. Access to the site and acceptable use

You may browse this site free of charge. We do not guarantee that access will always be available, uninterrupted or free from error. Access may be suspended, restricted or withdrawn at any time, including for maintenance, security work, hosting changes or reasons outside our control.

When you use the site, you agree not to do any of the following:

  • use the site for any unlawful purpose, or in a way that infringes the rights of any other person;
  • attempt to gain unauthorised access to the site, its hosting environment, its administration systems or any connected network or storage;
  • introduce viruses, malware, ransomware, denial-of-service traffic or any other harmful material, or interfere with the normal operation of the site;
  • scrape, harvest, crawl or systematically extract content or data from the site by automated means, except with our prior written permission or where a lawful, clearly non-commercial purpose applies;
  • copy, republish, mirror or frame the site, or any substantial part of it, on another website or service;
  • misrepresent your identity, your affiliation with any organisation, or the nature of your enquiry when contacting us;
  • use the contact facilities on the site to send unsolicited advertising, bulk commercial messages, chain messages or material that is abusive, discriminatory, defamatory or obscene;
  • remove, obscure or alter any copyright notice, trade mark or attribution appearing on the site.

Where the site offers a contact form, you must give accurate details and must not submit another person's information without their knowledge. We may block access, refuse correspondence or take other reasonable steps where we believe the rules in this section have been broken, and we may report criminal conduct to the appropriate authorities.

6. Intellectual property: content, trade marks and permitted use

Unless stated otherwise, the text, layout, structure, graphics, diagrams, selection and arrangement of material, and the underlying code of this site are owned by Shoot Blue Limited or are used under licence. The storynix name, the Shoot Blue Limited name, and any associated logos or device marks are trade marks or trading names of their respective owners. Nothing on this site grants you any right, title or interest in those marks.

You may read, print and download extracts from the site for your own personal, non-commercial use, and you may share individual extracts with colleagues for their personal use, provided that the site is clearly acknowledged as the source. You must not otherwise redistribute or reproduce any part of the site in any medium.

In particular, you must not, without our express written permission:

  • reproduce, republish or distribute substantial parts of the site for commercial purposes;
  • use site content to train, fine-tune or build a commercial model, dataset or product;
  • create a derivative work, translation or adapted version of site content for publication;
  • store site content in any electronic retrieval system, archive, intranet or database beyond ordinary browser caching;
  • use site content in a way that suggests an endorsement, partnership, accreditation or affiliation that does not exist.

Short quotations for criticism, review, teaching or reporting current events may be permitted under the exceptions in United Kingdom copyright law, provided that the use is fair, the amount quoted is no more than necessary, and the source is acknowledged. Requests for any other use should be sent to info@iqstudios.co.uk and will be considered case by case.

If you believe that material on this site infringes your copyright, your database right, your trade mark or any other right, please contact us with enough detail to allow us to identify the material, explain your rights and reach you. We will investigate promptly and will remove or amend material where that is appropriate.

7. Accuracy, availability and limits of our liability

7.1 Accuracy of content

We take care when preparing material for this site, but production practice, equipment and standards change, and different productions have different constraints. The content is provided for general information. It may be incomplete, may not reflect the most recent equipment or best practice, and may not apply to your particular circumstances. It is not a substitute for site-specific advice, manufacturer instructions or professional judgement. You are responsible for deciding whether anything you read here is suitable for your own production.

7.2 Availability of the site

We do not promise that the site will be available at any particular time or that it will be free from faults, interruptions, delays or security issues. Hosting, networks and third-party services can fail. We may change, suspend or remove any part of the site, including individual pages, without notice.

7.3 Limits of liability

Nothing in this notice excludes or limits our liability for death or personal injury caused by our negligence, for fraud or fraudulent misrepresentation, or for any other liability that cannot lawfully be excluded or limited under the law of England and Wales.

Subject to that, and to the extent permitted by law:

  • we exclude all conditions, warranties, representations and other terms that might otherwise be implied by statute, common law or the law of equity in relation to the site and its content;
  • we are not liable for loss of profit, loss of business, loss of revenue, loss of anticipated savings, loss of goodwill, business interruption, or any indirect or consequential loss arising from your use of, or inability to use, the site or its content;
  • we are not liable for any loss or damage arising from reliance placed on general information published on the site, from decisions taken on the basis of that information, or from the acts or omissions of third parties;
  • we are not liable for damage caused by viruses, malware, or other harmful material that may affect your equipment as a result of using the site or downloading material from it.

Where liability cannot be excluded but may be limited, our total liability in connection with the site is limited to the greater of one hundred pounds sterling or the amount, if any, that you have paid to us for the specific service affected. These limits reflect the fact that information on the site is provided free of charge and that any contractual relationship between us is dealt with under separate terms.

7.4 Your own safeguards

You should use your own protective measures before relying on anything found online, including appropriate antivirus software, backups, and independent verification of technical and safety-critical information. This is particularly important where material relates to rigging, structures, power, heat, wireless frequency use or aircraft.

8. External links and third-party content

This site may refer to websites, resources, tools, standards or services operated by other organisations. Such references are provided for convenience and context only. We do not control those resources, we do not endorse them, and we are not responsible for their content, accuracy, availability, security practices or privacy policies.

If you follow a reference to an external resource, you leave this site and any dealings you have with the operator of that resource are between you and them. Any complaint or question about material found elsewhere should be directed to the site or organisation that published it.

Where this site allows interactive features, any opinions expressed by users are those of the users and not of Shoot Blue Limited. We are not responsible for user-generated material that we have not reviewed, but we will act reasonably to remove content that is unlawful, defamatory, infringing or in breach of these rules once we are made aware of it.

9. Data protection, cookies and electronic marketing

We handle personal information in accordance with the United Kingdom General Data Protection Regulation, the Data Protection Act 2018 and, where it applies, the Privacy and Electronic Communications Regulations. These impose duties on us as a controller of personal data and give you rights over information that concerns you.

In outline, this means that we:

  • collect only the personal information that is needed to respond to enquiries, provide services, manage hire arrangements, keep proper accounting records and operate the site securely;
  • rely on a lawful basis for each use — normally performance of a contract, compliance with a legal obligation, or our legitimate interests in running and protecting the business, and consent where consent is specifically requested;
  • keep personal information only for as long as it is needed for those purposes, or for as long as the law requires records to be kept;
  • where we share information with suppliers such as hosting providers, email services, accountants or insurers, do so only as far as necessary and under appropriate contractual protections;
  • apply appropriate technical and organisational measures to protect information, while recognising that no system can be guaranteed to be completely secure.

Depending on the circumstances, you may have the right to be informed, to obtain access to your information, to have inaccurate information corrected, to have information erased, to restrict or object to certain processing, to receive information in a portable format, and to withdraw consent where consent is the basis for processing. You can raise a concern with us first at info@iqstudios.co.uk, and you also have the right to complain to the United Kingdom's data protection supervisory authority.

The site uses a cookie banner. Cookies and similar technologies are used for essential functions, such as keeping the site working securely, and, where you agree, for analytics or other non-essential purposes. Non-essential cookies are not set before consent is given, and you can change or withdraw your choice at any time through the banner or through your browser settings. Blocking cookies may affect how parts of the site work. More detail is given in the policies listed in section 10.

10. Related policies, terms and service documents

This legal information page does not stand alone. The following documents form part of the overall terms on which this site and our services are provided, and you should read the ones that apply to you:

  • Privacy Policy — how we collect, use, store, share and retain personal information, the lawful bases we rely on, and how to exercise your data protection rights.
  • Cookie Policy — the categories of cookies and similar technologies used on the site, what each category does, how long they last, and how consent is recorded and withdrawn.
  • Terms and Conditions — the terms governing our hire, supply and service arrangements, including quotations, bookings, delivery, collection, responsibilities on set, and liability.
  • Payment and Refund Policy — payment methods, invoicing, deposits, cancellation and postponement terms, charges for late cancellation or lost production time, and the circumstances in which refunds or credits are given.
  • Return Policy — how hired equipment is returned, what condition it must be in, how shortages, damage and late returns are handled, and who bears the cost of repair or replacement.
  • Acceptable Use and Website Terms — the rules set out in section 5 of this page, applied to the use of the site and any interactive features.

Where there is a conflict between this page and a signed hire agreement or contract for a specific engagement, the signed contract prevails for that engagement. Where there is a conflict between this page and the Privacy Policy on a question about personal data, the Privacy Policy prevails.

11. Consumer rights, applicable law and competent courts

Nothing in this notice affects your statutory rights. If you are a consumer, you benefit from mandatory protections under United Kingdom consumer law, including rules on unfair contract terms, on goods and services being of satisfactory quality and fit for purpose, and on digital content. Where those protections apply, they take precedence over anything here that would reduce them.

These pages, and any dispute or claim arising out of or in connection with them or their subject matter, are governed by the law of England and Wales. Subject to the paragraph below, the courts of England and Wales have exclusive jurisdiction over any such dispute.

If you are a consumer resident in Scotland or Northern Ireland, you may bring proceedings in the courts of the part of the United Kingdom in which you live, and the corresponding law applies to the extent that it is mandatory. If you are resident elsewhere, nothing prevents you from relying on the mandatory consumer protections of the country in which you normally reside.

We do not require you to use alternative dispute resolution, and we do not commit to participating in a specific ADR scheme unless we have agreed to do so in writing or are required to do so by law. Where a suitable certified ADR provider exists and both sides agree to use it, the matter may be referred there; that does not remove your right to go to court. Before starting formal proceedings, we would ask you to raise the issue with us directly at info@iqstudios.co.uk so that we have a proper opportunity to resolve it.

12. Changes to this notice, contact route and final points

12.1 Changes

We may update this legal information page from time to time to reflect changes in the law, in our business, in the way the site is operated, or in the services we describe. The version published on this page at the time you use the site is the version that applies. The date shown at the top of the page is always the date of the most recent revision, and material changes will be reflected in that date. Where a change significantly affects a current contractual relationship, we will deal with it under the terms of the relevant contract rather than by changing this page alone.

12.2 How to contact us about this notice

Questions, requests and complaints about this page, about content published on the site, or about the way we handle your information can be sent to info@iqstudios.co.uk, or raised by telephone on 020 7799 3655. Formal correspondence may be addressed to the director at the registered office, 4 Millbank, Westminster, London SW1P 3JA, United Kingdom. Please include your name, a clear description of the matter, and an address or email address for the reply. We will confirm receipt where asked to do so and will aim to respond within a reasonable period, taking account of the complexity of the matter and any legal time limits that apply.

12.3 Summary of the key identifiers

For ease of reference, the essential identifiers for the operator of this site are: Shoot Blue Limited, private company limited by shares, registered in England and Wales, Company Registration Number 13033970, VAT Number 494089156, registered office 4 Millbank, Westminster, London SW1P 3JA, United Kingdom, director Jon Howarth, business activity being the rental of camera and lighting equipment for film, television and media production.

This page is written in English, which is the governing language for all content, policies and contracts connected with this site. If any translation is provided elsewhere, the English version prevails. Nothing in this notice, and nothing on this site, creates a partnership, agency, joint venture or employment relationship between us and any visitor, and no third party has the right to enforce any term of this notice.

End of legal information page. Last updated: 3 November 2026.